Solving Complex Problems for Elite Organizations

DANNY
DAVIS

Analytics Engineer | Solutions Architect
West Point | Former Army Officer

LocationFlorida, USA
Professional portrait of Daniel Davis
Core capability overview

Enterprise data &
analytics platforms

Specialized in walking into fragmented, multi-system organizations and personally engineering the governed intelligence infrastructure that leadership trusts to make decisions. Full-stack ownership from raw ingestion through executive dashboard.

Microsoft Fabric

End-to-end platform architecture built natively on Azure, governed, scalable, and designed to last.

  • Star schema semantic modeling and Fabric Lakehouse patterns for enterprise-grade data foundations
  • Fabric pipeline orchestration with dependency control, incremental refresh, and OAuth2 REST API integration
  • Power BI Embedded and real-time executive dashboards built directly on governed data

Power Platform

Full-stack Power Platform implementation across the complete Microsoft ecosystem.

  • Power BI for advanced semantic modeling and executive dashboards
  • Power Apps for custom business applications and Power Automate for workflow automation and process execution
  • Dataverse and Power Query as the structured data backbone connecting inputs, transformations, and reporting layers

Advanced analytics & AI

The technical foundation that makes analytics meaningful and AI possible.

  • Personally developed frameworks govern how data is modeled, transformed, and structured with business logic embedded at every layer
  • Full lifecycle coverage from fragmented inputs to decision-ready intelligence, built to be maintained and evolved over time
  • AI-ready data architecture — any AI platform is only as good as the data behind it; that foundation is what gets built right

Data governance & security

Trusted with sensitive operational and athlete data under formal designations.

  • Active Secret clearance and experience in high-accountability government and regulated data environments
  • University Official designation (e.g. protected athlete data governance)
  • Design patterns for audit readiness, access control, and traceability
Experience

Career Highlights

sports_football

Recon Sports

Founder & Lead Analytics Engineer | 2018 - Present

  • Architected platforms integrating 100+ operational, performance, recruiting, and video systems for collegiate and high-school programs
  • Partnered with coaches, sports science, recruiting, and administrators to turn operational questions into models, metrics, and automated reporting
  • Directed cross-functional delivery across engineers, analysts, interns, contractors, and designers—solutions used by 1,000+ users
  • Built Recon’s internal analytics stack (CRM, finance, operations, market intelligence) to guide business development and client targeting
  • Established repeatable frameworks that replaced fragmented analysis with structured operational intelligence for leadership
https://reconsports.com/
analytics

3Cloud Solutions

Senior Consultant - Business Intelligence and Analytics | 2026 - Present

  • Deliver enterprise BI and analytics consulting across Databricks, Microsoft Fabric, and Power BI for clients spanning multiple industries
  • Design star schema data models and author DAX measures supporting executive and operational reporting
  • Guide clients through licensing strategy, requirements gathering, and knowledge transfer to ensure long-term platform adoption
https://3cloudsolutions.com/
rocket_launch

Fivex Labs

Advisor - Business Development & Revenue Growth | 2026 - Present

  • Drive executive-level client acquisition across web, mobile, cloud, and data solution verticals, positioning the firm to compete at the highest levels of the US market
  • Architect go-to-market strategy and partnership frameworks that transform inbound opportunity into structured, scalable revenue
  • Elevate the firm's North American presence through strategic positioning, high-value pipeline development, and disciplined deal execution
https://www.fivexlabs.com/
military_tech

US Army

Field Artillery Captain leading people and high-accountability systems in compliance-driven environments.

  • Led 100+ personnel across multiple leadership roles while managing $30M+ in government assets
  • Delivered a digital accountability platform replacing manual tracking and improving visibility of equipment inventories
  • Unified personnel, logistics, and vehicle maintenance data for real-time operational visibility and resource oversight
  • Modernized legacy admin workflows into governed, traceable digital systems aligned with audit and risk standards
Designation: Officer
school

West Point

B.S. Systems Engineering with a leadership pipeline from the United States Military Academy.

  • Rigorous engineering curriculum focused on structured problem solving, systems design, and decision modeling
  • Big Data capstone analyzing large-scale training and performance data for evaluation and decision frameworks
  • Formal leadership development program culminating in a commission as a U.S. Army officer
Alumni: Class of 2018
Newsletter

Latest articles

Short-form writing on case studies, methodologies, leadership, and technology.

All newsletters
Case Study

Building a Living Financial System for Real-Time Cash Flow and Forecasting

Many accounting systems capture financial data effectively but fall short in delivering real-time insight and forward-looking visibility. This case study highlights how integrating Xero with a custom reporting and projection system transformed static financial reporting into a living, continuously updating decision framework, enabling leadership to manage seasonal cash flow, align budgets with actuals, and make faster, more informed financial decisions.

Read issue arrow_forward
Case Study

Executive Labor & Program Intelligence Framework

A defense-sector aerospace organization managing multiple upgrade initiatives had no shortage of data. Their ERP systems and internal databases captured everything from labor allocation and cost attribution to program progression across departments and workforce classifications. The problem was not access to information, it was the ability to use it effectively. Reporting required manual extraction, reconciliation, and spreadsheet consolidation across multiple systems, which slowed decision-making and absorbed a significant amount of executive time. Leadership was spending more time assembling reports than actually using them to drive outcomes.

Read issue arrow_forward
Case Study

College Football Decision Advantage System

A College Football Playoff program operated like a complex, high-performing organization, with each department, including performance, medical, recruiting, academics, scouting, and operations, running its own systems and processes. Each department held valuable data, but that information lived in isolation. The result was a familiar problem: a large volume of data, but little cohesion. Every major decision required manual coordination, and leadership often had to piece together fragmented reports instead of working from a unified view of the program.

Read issue arrow_forward
Leadership

“Do Not Mistake Activity with Achievement” - Jeff Monken

It is easy, and very common, to treat activity and achievement as the same thing. While activity is more than most people are willing to do, it is not on the same level as achievement. Achievement is the successful execution of a desired result above a standard. Activity, on the other hand, is simply action. Movement. Effort.

Read issue arrow_forward
Collaborators & clients

Trusted by industry leaders

“Danny's ability to synthesize complex data requirements into actionable architectural roadmaps is unparalleled. He thinks three steps ahead of the industry.”

CEO & PresidentLST Marketing

“A systems-first mindset and exceptional follow-through. He has been instrumental in our digital transformation journey.”

VP of OperationsUniversity of Tennessee

“Precision is the only word for Danny. His work on athlete telemetry has changed how we view player value and performance longevity.”

Chief Strategic OfficerSteinberg Sports & Entertainment
EXCELLENCE

Continue the conversation

Ready to discuss architecture, leadership, or a specific initiative? Reach out through the contact page.